A rare Bored Ape Yach Club NFT has sold at auction for a record $3.4 million USD.

Bored Ape Yacht Club #8817, one of 10,000 unique cartoon apes on the Ethereum blockchain, sold at Sotheby’s Natively Digital 1.2: The Collectors auction on Tuesday. The sale, the first on Sotheby’s newly-launched Metaverse digital art platform, was touted as “an NFT with historical significance” due to the collectible’s rarity.

“It’s not often that you see a Bored Ape with gold fur come up for sale, and this is the first time Bored Ape Yacht Club #8817 has been made available since it was minted,” Sotheby’s explained. “Less than 1% of all Bored Apes have the gold fur trait, making it an NFT with historical significance.”


Previously, the record for the most expensive single Bored Ape NFT purchase stood at 740 Ethereum — roughly $2.9 million USD at the time — and was set in September.